A not so recent poll on our LinkedIn account had us concede that the majority of businesses mark ‘Identifying a suitable platform’ as the biggest challenge in establishing a successful digital footprint. While we consider this a fair enough dilemma...
Earlier, marketing strategies massively relied upon advertising to as many audiences as possible. It’s only the evolving junctures of technology that helped marketers understand the significance of audience segmentation, fill in the gaps between brands and their...
The greatest of SEO masterpieces have simple yet powerful elements that resonate with the audience and leave an enduring impact for a lifetime. For ages, content has ruled the marketing sphere. People remember brands for their unique taglines, advertisements, and the...
In this pretty fast-paced world, we all know that speed is everything. We are witnessing an era where technology has turned 5G and videos have turned to shorts and reels. People hate to wait for things anymore. And if it’s about marketing, even a single second...
“75% of users admit to making judgments about a company’s credibility based on their website design.” – web credibility research from Stanford First impression is the last impression,” they say, and all our lives we’ve had this in our thought...
The marketing sphere has evolved radically over the past few decades. Commercials that were once broadcasted on traditional digital devices such as Tv, radios, telephone books have now been overtaken by coherent digital advertising channels such as search engines,...
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